Prada: virtual runways
2022
An interactive fashion show, streamed to the browser, that visitors move through rather than watch.
An interactive virtual runway show for Prada, accessible on mobile phones, presenting a collection on models in a digital space. The environment is rendered on cloud GPUs and streamed to devices to preserve how fabric catches light as it moves.
It fed the volumetric capture work at AppMana on how much of a scene can be reconstructed from a phone rather than a dedicated stage.